Museum Book Signing
Promotional materials for a book signing event at the museum, celebrating a new biography of NCMHOF inductee Clyde McPhatter, founding member of the Drifters and one of the most influential R&B voices of the 1950s. Deliverables included social graphics, printed flyers, bookmarks, and table tents distributed to local businesses, and a TV graphic for on-site display. All designs were built off a shared visual system so the campaign was visually unified across formats.
Social Campaign
Print Items (assembled in-house)
Event Photos
